Maybe I’m thinking this is too simplistic, but in my head you get new ideas, concepts or plans starting out with creativity.

Look for example at the razor which was invented in the 1920’s. If the person in question did not use his creativity, then we might have many more bearded men walking around today!

But what about the ‘drive for creativity’? Do you need to be driven to be creative or do you need to be creative to be driven? 

A question I would love to pose to you to ponder as we start this innovation series: drive for creativity!

Leave your comments below !